challenges
- Private label and regional products disappear on the shelf
- Markets cannot actively control profitable products.
- Actions depend on central guidelines.
How to actually sell the most profitable products
With Eco Retail
- Secondary placement off the shelf = more freedom
- Markets decide for themselves which products they play.
- Quick switching between producers, topics & promotions
3 Setups for Your Top Products
Setup 1
Regional/private label block as a secondary placement
A clear secondary placement block for private label or regional producers – independent of the shelf.
- Markets determine their own product range and order.
- 3 levels = multiple producers or product families
- Clear distinction at each level (price & origin)
Eco Retail building blocks for this
Mobile sales stand Concept Dry goods range (for low gondola ends)
Mobile sales stand Concept, cut and potted herbs (for wall placement)
Mobile metal sales stand, 3-tier variant, herbs, hanging goods, and potted goods
Setup 2
Strengthening private label brand placement on the shelf (product push)
If a private label brand remains on the shelf, it must remain visible and well-maintained – without additional effort.
- Automatic re-advancement instead of manual fronting - with 20% more space than alternative products
- Packaging remains permanently visible
- Uniform product appearance even at high rotation speeds
Eco Retail building blocks for this
Eco Shelf product feed system 62x39 cm
Eco Shelf product feed system 50x45 cm
Eco Shelf product feed system 50x39 cm
Setup 3
Regional Impulse & Takeaway (Presentation Island with rattan baskets)
Curated regional selection as a takeaway island – visible, high-quality and changeable at any time.
- Ideal for high-margin impulse-buy items from regional producers
- Rattan look underlines market & regional story
- Quickly interchangeable depending on the offer, season or producer
Eco Retail building blocks for this
BASIS mobile presentation island, 80x60 cm, with pull-out system
Mobile presentation island BASIS 80x60 cm, rollable and foldable
Rattan basket 60x40x10 cm
